Animation is an imitation of real-life motion through moving pictures. It is a field of both art and science that has the capability to bring life and zeal to non-living characters. While in the old days it involves a rapid display of a sequence of static hand-drawn images, today we are benefitted from technology that allows us to produce animations from computer-generated images (CGI) in both 2-dimensional form (2D) and 3-dimensional form (3D).
So, what are the roles of both 2D animation and 3D animation in practical business?
2D animation works best for simple, straightforward projects where there's no reason to step too far outside the box. Some productions don't need any flair or fancy moves to communicate effectively, especially in the case of serious topics or concepts that function best with clarity in mind. 2D animation certainly has a time and a place. It’s commonplace for explainer videos that require a crystal clear message and corporate videos that must quickly get to the point.
On the other hand, 3D animation comes out swinging with the ability to add realistic modeling and motion graphics to the mix. 3D animation is suited to more imaginative concepts and enables brands to challenge norms with their marketing efforts. 3D is also extremely versatile; it can take on a wide range of tones, styles, and formats to meet your specific needs.
However, a combination of both can bring any vision to life. Whether you want to emphasize a portion of your production or like the innovation that comes with a mix of styles, using the best of both worlds can help you create a product no one will forget.
What will you get by purchasing the service?
Bring ideas to life
With the help of an animated video, you can tell any story you want. It can range from pure art or creative works to business-related profile such as milestones, and more.
Help customers to understand your product
Promoting your product through an animated video greatly simplifies your product. You can easily break down how your product works to its simplest form with the help of an animated video.
Expand your reach
Facebook, Twitter, and Instagram are popular social media sites that allow users to reach out to millions of people from all over the world. With the help of an animated video, you can easily spread the word about your product or services in a fun and interesting way.
Develop Brand Promotion
Animated videos give you a golden opportunity to artistically integrate logos, color schemes, and brand images into your video. You can effectively create recurrent themes and brand icons through a series of animated videos.
Engage with customers
Animated videos are the perfect way to engage potential customers since they provide a way to present essential information in an attention-grabbing and interesting manner.
Boost Conversion rates
Animations do not just engage your customers; they also inspire them to make actual purchases and help your business in maximizing profits.
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Humans have a tendency to remember videos and images more than textual content. Animation for educational purposes can be effectively utilized to enhance the reception levels of the students and trainees.
Animation is extensively used for entertainment in a wide range of platforms including movies, television, and internet-based media.
03. Scientific Visualization
It is extensively used to create accurate and representative scientific visualization for research and analytical studies.
It is an industry where everything is dependent on animation as most 3D characters for games are created with animation. It is the very basis upon which everything on a game is modeled and created.
Animation allows professionals and medical students to visualize the details of the human anatomy with clarity, even the ones that the naked eyes cannot see.
Marketers can use animations to showcase product attributes to their customers. 3D modeling and animation can interpret the functions of a product, along with its features in a lucid manner.
07. Architecture and Engineering
In architecture, it is necessary to explain the proposed designs to potential customers in a simplified manner. The importance of 3d animation in architecture lies in the fact, that these can be produced in quick time and reasonable costs.
Animations and computer models can be used to develop virtual models of various products in the manufacturing sector.